Training & Events

Experience The New LinkedIn

LinkedIn has recently undergone a major facelift! This new interface includes updates to a powerful array of online marketing tools for new and seasoned professionals.
During this two-hour training session, you’ll learn how to use LinkedIn to enhance your existing online network and engage with the site’s vibrant and active online communities.
This intermediate-level workshop is prepared for individuals with a basic understanding of using LinkedIn. Having an existing LinkedIn account is a pre-requisite

IN THIS COURSE, YOU WILL:
• Explore the new interface and features on LinkedIn
• Discover the difference between engaging your network in a passive vs. proactive manner
• Review best practices for optimizing your personal and company profiles
• Identify effective ways to engage with contacts in your LinkedIn network
• Learn how to create engaging content and use LinkedIn as automated advertising tool

WHO SHOULD ATTEND
• Intermediate LinkedIn users looking to understand how this powerful social media tool can enhance their online profile, voice and reputation
• Business owners and professionals seeking to elevate their professional networks and generate potential leads
• Marketing professionals interested in learning current trends on LinkedIn and understanding its new interface

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